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Privacy Policy

Preamble

With the following privacy policy, we would like to inform you about the types of your personal data (hereinafter also referred to as “data”) that we process, for what purposes, and to what extent. This privacy policy applies to all processing of personal data carried out by us, both in the context of providing our services and, in particular, on our websites, mobile applications, and within external online presences such as our social media profiles (hereinafter collectively referred to as the “online offering”).

The terms used are gender-neutral.

Last updated: May 26, 2026

Table of Contents

Controller

Elisabeth Sellmeier
Kettenbrückengasse 6/4
1040 Vienna

Email address: elisabeth.sellmeier@loveandragency.com

Legal Notice: https://loveandragency.com/impressum-2/

Overview of Processing Activities

The following overview summarizes the types of data processed, the purposes of processing, and the categories of data subjects affected.

Types of Processed Data

  • Master data
  • Employee data
  • Payment data
  • Contact data
  • Content data
  • Contract data
  • Usage data
  • Meta, communication, and process data

Categories of Data Subjects

  • Service recipients and clients
  • Employees
  • Interested parties
  • Users
  • Business and contractual partners
  • Third parties
  • Whistleblowers

Purposes of Processing

  • Provision of contractual services and fulfillment of contractual obligations
  • Communication
  • Reach measurement / analytics
  • Tracking
  • Office and organizational procedures
  • Target group creation
  • Organizational and administrative procedures
  • Feedback
  • Marketing
  • Provision of our online services and user-friendliness
  • Public relations and informational purposes
  • Whistleblower protection
  • Public relations
  • Business processes and commercial procedures

Applicable Legal Bases

Applicable legal bases under the GDPR: Below you will find an overview of the legal bases under the GDPR on which we process personal data. Please note that in addition to GDPR provisions, national data protection regulations may apply in your or our country of residence or establishment. If more specific legal bases apply in individual cases, we will inform you of these in this privacy policy.

  • Consent (Art. 6 (1) (a) GDPR) – The data subject has given consent to the processing of their personal data for one or more specific purposes.
  • Performance of a contract and pre-contractual inquiries (Art. 6 (1) (b) GDPR) – Processing is necessary for the performance of a contract or pre-contractual measures requested by the data subject.
  • Legal obligation (Art. 6 (1) (c) GDPR) – Processing is necessary to comply with a legal obligation.
  • Legitimate interests (Art. 6 (1) (f) GDPR) – Processing is necessary for the purposes of legitimate interests pursued by the controller or a third party, unless overridden by the interests or fundamental rights of the data subject.

National data protection regulations in Austria: In addition to GDPR provisions, national data protection laws apply in Austria, including the Data Protection Act (DSG). This law contains specific provisions on rights of access, rectification and deletion, processing of special categories of personal data, processing for other purposes, data transfers, and automated decision-making.

Note on applicability of the GDPR and the Swiss Data Protection Act (DSG): This privacy notice serves both under the Swiss DSG and the GDPR. Due to broader applicability and clarity, GDPR terminology is used. Terms such as “processing of personal data,” “legitimate interest,” and “special categories of personal data” correspond in meaning to the Swiss DSG concepts, where applicable.

Security Measures

In accordance with legal requirements, taking into account the state of the art, implementation costs, and the nature, scope, circumstances, and purposes of processing as well as the varying likelihood of occurrence and severity of risks to the rights and freedoms of natural persons, we implement appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.

These measures include, in particular, safeguarding the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data as well as access, input, disclosure, availability, and separation of the data. Furthermore, we have established procedures to ensure the exercise of data subject rights, the deletion of data, and responses to data threats. We also take into account the protection of personal data already during the development or selection of hardware, software, and procedures in accordance with the principle of data protection by design and by default.

Securing online connections through TLS/SSL encryption technology (HTTPS): To protect users’ data transmitted through our online services from unauthorized access, we use TLS/SSL encryption technology. Secure Sockets Layer (SSL) and Transport Layer Security (TLS) are the cornerstones of secure data transmission on the internet. These technologies encrypt information transmitted between a website or app and the user’s browser (or between two servers), thereby protecting the data from unauthorized access. TLS, as the more advanced and secure version of SSL, ensures that all data transmissions meet the highest security standards. When a website is secured with an SSL/TLS certificate, this is indicated by the display of HTTPS in the URL. This serves as an indicator to users that their data is transmitted securely and encrypted.

International Data Transfers

Data processing in third countries: If we transfer data to a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)) or if this occurs in the context of using third-party services or the disclosure or transfer of data to other persons, entities, or companies (which can be identified by the postal address of the respective provider or when the privacy policy explicitly refers to data transfers to third countries), this is always done in compliance with legal requirements.

For data transfers to the United States, we primarily rely on the Data Privacy Framework (DPF), which has been recognized by the EU Commission as an adequate level of protection under its adequacy decision of July 10, 2023. In addition, we have concluded Standard Contractual Clauses (SCCs) with the respective providers in accordance with EU Commission requirements, which establish contractual obligations to protect your data.

This dual safeguard ensures comprehensive protection of your data: the DPF forms the primary protection layer, while the Standard Contractual Clauses serve as an additional safeguard. Should changes occur within the DPF framework, the SCCs act as a reliable fallback mechanism. This ensures that your data remains adequately protected even in the event of political or legal changes.

For individual service providers, we inform you whether they are certified under the DPF and whether Standard Contractual Clauses are in place. Further information on the DPF and a list of certified companies can be found on the website of the U.S. Department of Commerce at https://www.dataprivacyframework.gov/ (in English).

For data transfers to other third countries, appropriate safeguards apply, in particular Standard Contractual Clauses, explicit consent, or legally required transfers. Information on third-country transfers and applicable adequacy decisions can be found in the European Commission’s information portal: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection_en?prefLang=de.

General Information on Data Storage and Deletion

Security Measures

In accordance with legal requirements, taking into account the state of the art, implementation costs, and the nature, scope, circumstances, and purposes of processing as well as the varying likelihood of occurrence and severity of risks to the rights and freedoms of natural persons, we implement appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.

These measures include, in particular, safeguarding the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data as well as access, input, disclosure, availability, and separation of the data. Furthermore, we have established procedures to ensure the exercise of data subject rights, the deletion of data, and responses to data threats. We also take into account the protection of personal data already during the development or selection of hardware, software, and procedures in accordance with the principle of data protection by design and by default.

Securing online connections through TLS/SSL encryption technology (HTTPS): To protect users’ data transmitted through our online services from unauthorized access, we use TLS/SSL encryption technology. Secure Sockets Layer (SSL) and Transport Layer Security (TLS) are the cornerstones of secure data transmission on the internet. These technologies encrypt information transmitted between a website or app and the user’s browser (or between two servers), thereby protecting the data from unauthorized access. TLS, as the more advanced and secure version of SSL, ensures that all data transmissions meet the highest security standards. When a website is secured with an SSL/TLS certificate, this is indicated by the display of HTTPS in the URL. This serves as an indicator to users that their data is transmitted securely and encrypted.

International Data Transfers

Data processing in third countries: If we transfer data to a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)) or if this occurs in the context of using third-party services or the disclosure or transfer of data to other persons, entities, or companies (which can be identified by the postal address of the respective provider or when the privacy policy explicitly refers to data transfers to third countries), this is always done in compliance with legal requirements.

For data transfers to the United States, we primarily rely on the Data Privacy Framework (DPF), which has been recognized by the EU Commission as an adequate level of protection under its adequacy decision of July 10, 2023. In addition, we have concluded Standard Contractual Clauses (SCCs) with the respective providers in accordance with EU Commission requirements, which establish contractual obligations to protect your data.

This dual safeguard ensures comprehensive protection of your data: the DPF forms the primary protection layer, while the Standard Contractual Clauses serve as an additional safeguard. Should changes occur within the DPF framework, the SCCs act as a reliable fallback mechanism. This ensures that your data remains adequately protected even in the event of political or legal changes.

For individual service providers, we inform you whether they are certified under the DPF and whether Standard Contractual Clauses are in place. Further information on the DPF and a list of certified companies can be found on the website of the U.S. Department of Commerce at https://www.dataprivacyframework.gov/ (in English).

For data transfers to other third countries, appropriate safeguards apply, in particular Standard Contractual Clauses, explicit consent, or legally required transfers. Information on third-country transfers and applicable adequacy decisions can be found in the European Commission’s information portal: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection_en?prefLang=de.

General Information on Data Storage and Deletion

We delete personal data that we process in accordance with legal requirements as soon as the underlying consent is withdrawn or there is no longer any legal basis for processing. This applies in cases where the original purpose of processing no longer applies or the data is no longer required. Exceptions to this rule apply where legal obligations or special interests require longer retention or archiving of the data.

In particular, data that must be retained for commercial or tax law reasons, or whose storage is necessary for legal enforcement or for the protection of the rights of other natural or legal persons, is appropriately archived.

Our privacy policy contains additional information on the retention and deletion of data that applies specifically to certain processing activities.

Where multiple retention periods or deletion deadlines are specified for a particular data set, the longest period always applies. Data that is no longer required for the originally intended purpose but is retained due to legal requirements or other reasons is processed exclusively for the purposes that justify its retention.

Data retention and deletion: The following general retention periods apply under Austrian law for the storage and archiving of personal data, insofar as this is necessary to fulfill legal obligations or to protect legitimate interests:

  • 7 years Personal data processed in connection with tax-relevant business documents is retained for seven years in accordance with § 132 BAO and §§ 190–212 UGB. This includes, in particular, books and records, annual financial statements, inventories, management reports, opening balances, accounting documents, invoices, as well as received and sent commercial or business correspondence and other documents relevant for tax assessment. The retention period begins at the end of the calendar year in which the last entry was made and is extended if necessary as long as the documents are relevant to ongoing tax proceedings.
  • 3 years Data required for asserting, exercising, or defending warranty claims, damages claims, or other contractual claims is stored for the duration of the applicable statutory limitation period. This is generally three years in accordance with § 1489 ABGB, unless longer statutory retention obligations apply.

Commencement of retention period at the end of the year: If a retention period does not explicitly begin on a specific date and lasts at least one year, it automatically starts at the end of the calendar year in which the triggering event occurred. In the case of ongoing contractual relationships in which data is stored, the triggering event is the termination or other end of the legal relationship.

Rights of Data Subjects

Rights of data subjects under the GDPR: As a data subject under the GDPR, you have various rights, particularly under Articles 15 to 21 GDPR:

  • Right to object: You have the right, on grounds relating to your particular situation, to object at any time to the processing of personal data concerning you which is based on Article 6(1)(e) or (f) GDPR; this also applies to profiling based on these provisions. Where personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such advertising purposes; this also applies to profiling insofar as it is related to such direct marketing.
  • Right to withdraw consent: You have the right to withdraw any consent you have given at any time.
  • Right of access: You have the right to request confirmation as to whether data concerning you is being processed, as well as access to such data and further information and a copy of the data in accordance with legal requirements.
  • Right to rectification: In accordance with legal requirements, you have the right to request the completion of data concerning you or the correction of inaccurate data concerning you.
  • Right to erasure and restriction of processing: In accordance with legal requirements, you have the right to request the immediate deletion of data concerning you, or alternatively to request a restriction of processing in accordance with legal requirements.
  • Right to data portability: You have the right to receive data concerning you that you have provided to us in a structured, commonly used, and machine-readable format, or to request its transfer to another controller in accordance with legal requirements.
  • Right to lodge a complaint with a supervisory authority: Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or place of the alleged infringement, if you consider that the processing of personal data concerning you violates the GDPR.

    • Business Services

    We process personal data of our contractual and business partners, such as customers, clients, prospects, suppliers, and other cooperation partners (collectively “contractual partners”), for the initiation, performance, and execution of contractual relationships as well as similar legal relationships. This also includes pre-contractual measures initiated upon request as well as communication related to the respective contractual relationship.

    The processing serves in particular to fulfill our contractual main and ancillary obligations. These include the provision of agreed services, any updates and information obligations, handling warranty claims and other service disruptions, processing withdrawals, termination of ongoing contractual relationships, reversals, refunds, and the processing of other contract-related declarations and inquiries. This applies to both one-time contracts and ongoing contractual relationships.

    We process in particular master data such as name, address, and if applicable company name, contact data such as email address and telephone number, contract and service data such as subject matter of the contract, contract duration, order or reference numbers, usage and performance data, payment and billing data, as well as communication content and history. Where necessary, we also process data disclosed or transmitted to us in the course of contract execution.

    In addition, we process data to protect our rights and to fulfill legal obligations. This includes in particular commercial and tax retention obligations, documentation requirements, and, where applicable, obligations of proof and accountability. Processing is also carried out on the basis of our legitimate interests in proper business management, internal administration, risk management, and IT security, as well as the protection of our business operations and contractual partners against misuse, threats to data, secrets, and other legal interests. This may also include the involvement of external service providers such as IT and telecommunications providers, transport and logistics companies, payment service providers, banks, tax and legal advisors, or other agents insofar as this is necessary for contract performance or compliance with legal obligations.

    Personal data is only shared with third parties where necessary for contract fulfillment, pre-contractual measures, safeguarding legitimate interests, or compliance with legal obligations. We provide separate information on any additional processing, particularly for marketing purposes, within this privacy policy.

    Which data is required in each case is communicated to contractual partners during data collection, for example through labels in online forms or in personal communication.

    Data is deleted as soon as it is no longer required for the aforementioned purposes and no legal retention obligations prevent deletion. Legal retention periods, particularly under commercial and tax law, may require longer storage. Data transmitted in the course of a specific order is deleted after completion of the order and expiration of any applicable retention periods, provided no further legal or contractual obligations require storage.

    The legal basis for processing is Art. 6(1)(b) GDPR for the performance of pre-contractual measures and the fulfillment of the respective contractual relationship, as well as Art. 6(1)(c) GDPR for compliance with legal obligations. Where processing is based on legitimate interests, it is carried out under Art. 6(1)(f) GDPR. Where processing is based on Art. 6(1)(f) GDPR, it is carried out to safeguard our legitimate interests in proper and efficient business organization, internal administration and documentation of business processes, enforcement and defense of legal claims, ensuring IT and data security, preventing misuse and fraud, and supporting the economic management and further development of our business operations. These interests are particularly aimed at ensuring secure and legally compliant business operations and maintaining our entrepreneurial capacity to act.

    • Types of processed data: Master data (e.g., full name, residential address, contact information, customer number, etc.); payment data (e.g., bank details, invoices, payment history); contact data (e.g., postal and email addresses or telephone numbers); contract data (e.g., subject matter of contract, duration, customer category).
    • Data subjects: Service recipients and clients; prospects; business and contractual partners.
    • Purposes of processing and legitimate interests: Provision of contractual services and fulfillment of contractual obligations; communication; office and organizational procedures; administrative and management processes; business processes and economic procedures.
    • Retention and deletion: Deletion in accordance with the section “General Information on Data Storage and Deletion.”
    • Legal basis: Contract performance and pre-contractual requests (Art. 6(1)(b) GDPR); legal obligation (Art. 6(1)(c) GDPR); legitimate interests (Art. 6(1)(f) GDPR).

    Further information on processing activities, procedures, and services:

    • Agency services: We process customer data within the scope of our contractual services, which may include conceptual and strategic consulting, campaign planning, software and design development/consulting or maintenance, implementation of campaigns and processes, handling, server administration, data analysis/consulting services, and training services; Legal basis: Contract performance and pre-contractual requests (Art. 6(1)(b) GDPR).
    • Journalistic editorial activities: In journalistic editorial activities, we process personal data for the following purposes in accordance with Art. 6(1) GDPR: creation and publication of editorial content; research and information gathering; archiving and documentation; communication with sources and interview partners; publication on our platforms and channels. Processed data may include: contact details of sources and interview partners; consent for publication of image and audio material; communication content (emails, messages, etc.). Legal basis: Contract performance and pre-contractual requests (Art. 6(1)(b) GDPR).
    • Photography and videography: In photographic and videographic services, we process personal data for: creation of photo and video material; editing and post-processing of content; publication and commercial use; obtaining consent for image rights; Legal basis: Contract performance and pre-contractual requests (Art. 6(1)(b) GDPR).

    Use of Cookies

    The term “cookies” refers to functions that store information on users’ end devices and read it from them. Cookies may be used for various purposes, such as ensuring the functionality, security, and convenience of online services as well as for analyzing visitor traffic. We use cookies in accordance with legal requirements. Where necessary, we obtain users’ prior consent. If consent is not required, we rely on our legitimate interests. This applies where storing and accessing information is essential to provide expressly requested content and functions. This includes, for example, saving settings and ensuring the functionality and security of our online offering. Consent can be withdrawn at any time. We clearly inform users about the scope and which cookies are used.

    Information on legal bases under data protection law: Whether we process personal data using cookies depends on consent. Where consent is given, it serves as the legal basis. Without consent, we rely on our legitimate interests, as explained above in this section and in the context of the respective services and processes.

    Storage duration: The following types of cookies are distinguished with regard to storage duration:

    • Temporary cookies (also: session cookies): Temporary cookies are deleted at the latest after a user leaves an online service and closes their device (e.g., browser or mobile application).
    • Persistent cookies: Persistent cookies remain stored even after the device is closed. For example, the login status can be saved and preferred content displayed directly when a user revisits a website. Data collected via cookies may also be used for reach measurement. Unless we provide explicit information about the type and storage duration of cookies (e.g., in a consent notice), users should assume that these are persistent cookies and that the storage period may be up to two years.

    General information on withdrawal and objection (opt-out): Users can withdraw their consent at any time and object to processing in accordance with legal requirements, including via their browser privacy settings.

    • Types of processed data: Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved persons).
    • Data subjects: Users (e.g., website visitors, users of online services).
    • Legal bases: Legitimate interests (Art. 6(1)(f) GDPR). Consent (Art. 6(1)(a) GDPR).

    Further information on processing activities, procedures, and services:

    • Processing of cookie data based on consent: We use a consent management solution in which users’ consent for the use of cookies or for the procedures and providers mentioned within the consent management solution is obtained. This process is used to obtain, log, manage, and withdraw consent, particularly with regard to the use of cookies and similar technologies that store, read, and process information on users’ devices. Within this process, users’ consent for the use of cookies and related data processing operations is obtained, including specific processing and providers mentioned in the consent management process. Users can also manage and withdraw their consent. Consent declarations are stored to avoid repeated requests and to provide proof of consent in accordance with legal requirements. Storage takes place on the server and/or in a cookie (so-called opt-in cookie) or via comparable technologies to assign consent to a specific user or device. Unless specific information on consent management providers is given, the following general information applies: consent is stored for up to two years. A pseudonymous user identifier is created and stored together with the time of consent, details of the scope of consent (e.g., categories of cookies and/or service providers), and information about the browser, system, and device used; legal basis: Consent (Art. 6(1)(a) GDPR).

    Social Media Presence

    We maintain online presences within social networks and process user data in this context in order to communicate with users active there or to provide information about us.

    Please note that user data may be processed outside the European Union. This may pose risks for users, for example, making it more difficult to enforce their rights.

    Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, user profiles may be created based on usage behavior and resulting interests. These profiles may in turn be used to display advertisements within and outside the networks that are presumed to match users’ interests. Cookies are therefore typically stored on users’ devices in which usage behavior and interests are stored. User profiles may also contain data independent of the devices used (especially if users are members of and logged into the respective platforms).

    For detailed information on the respective processing activities and opt-out options, we refer to the privacy policies and information provided by the operators of the respective networks.

    In the case of data subject rights requests, we also point out that these can be most effectively exercised directly with the providers, as only they have access to the user data and can take appropriate measures and provide information. However, if you need assistance, you may contact us.

    • Types of processed data: Contact data (e.g., postal and email addresses or telephone numbers); content data (e.g., text or image messages and posts as well as related information such as authorship details or time of creation); usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and functions). Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved persons).
    • Data subjects: Users (e.g., website visitors, users of online services).
    • Purposes of processing and legitimate interests: Communication; feedback (e.g., collecting feedback via online forms); public relations. Public relations and informational purposes.
    • Retention and deletion: Deletion in accordance with the section “General Information on Data Storage and Deletion.”
    • Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).

    Further information on processing activities, procedures, and services:

    • Bluesky: Decentralized social media network enabling users to create, share, and comment on content as well as follow user profiles; Service provider: Bluesky, PBLLC., Seattle, USA, support@bsky.app; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://bsky.social/; Privacy policy: https://bsky.social/about/support/privacy-policy.
    • Instagram: Social network enabling sharing of photos and videos, commenting and liking posts, messaging, and following profiles and pages; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.instagram.com; Privacy policy: https://privacycenter.instagram.com/policy/. Basis for third-country transfers: Data Privacy Framework (DPF).
    • Facebook Pages: Profiles within the Facebook social network. The controller is jointly responsible with Meta Platforms Ireland Limited for the collection and transmission of data of visitors to our Facebook page (“fan page”). This includes in particular information about user behavior (e.g., viewed or interacted content, actions taken) as well as device information (e.g., IP address, operating system, browser type, language settings, cookie data). Further details can be found in Facebook’s data policy: https://www.facebook.com/privacy/policy/. Facebook also uses this data to provide us with statistical insights (“Page Insights”) showing how users interact with our page and its content. This is based on an agreement with Facebook (“Page Insights Controller Addendum”: https://www.facebook.com/legal/terms/page_controller_addendum). Users may exercise their rights (access, deletion, etc.) directly with Facebook. Joint responsibility is limited to data collection by Meta Platforms Ireland Limited (EU). Further processing, including possible transfer to Meta Platforms Inc. in the USA, is the sole responsibility of Meta Platforms Ireland Limited; Service provider: Meta Platforms Ireland Limited, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.facebook.com; Privacy policy: https://www.facebook.com/privacy/policy/. Basis for third-country transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.facebook.com/legal/EU_data_transfer_addendum).
    • LinkedIn: Social network. We are jointly responsible with LinkedIn Ireland Unlimited Company for the collection (but not further processing) of visitor data used to create “Page Insights” statistics for our LinkedIn profiles. This includes information about content viewed or interacted with and actions taken by users. Device-related data such as IP address, operating system, browser type, language settings, and cookie data are also collected, as well as profile data such as job function, country, industry, seniority level, company size, and employment status. LinkedIn’s privacy policy: https://www.linkedin.com/legal/privacy-policy. We have entered into a “Page Insights Joint Controller Addendum” with LinkedIn Ireland (https://legal.linkedin.com/pages-joint-controller-addendum). Users may exercise rights directly with LinkedIn. Joint responsibility is limited to data collection and transmission to LinkedIn Ireland Unlimited Company; further processing is the responsibility of LinkedIn Ireland, including transfers to LinkedIn Corporation in the USA; Service provider: LinkedIn Ireland Unlimited Company; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.linkedin.com; Opt-out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
    • YouTube: Social network and video platform; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Privacy policy: https://business.safety.google/privacy/; Basis for third-country transfers: Data Privacy Framework (DPF). Opt-out: https://myadcenter.google.com/.

    Plugins and Embedded Functions and Content

    We integrate functional and content elements into our online offering that are obtained from the servers of their respective providers (hereinafter referred to as “third-party providers”). These may include, for example, graphics, videos, or maps (hereinafter collectively referred to as “content”).

    Notes on legal bases: If we ask users for their consent to use third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e., interest in efficient, economical, and user-friendly services). In this context, we also refer you to the information on the use of cookies in this privacy policy.

    • Types of processed data: Usage data (e.g., page views and time spent, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and functions). Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved persons).

    • Data subjects: Users (e.g., website visitors, users of online services).

    • Purposes of processing and legitimate interests: Provision of our online services and user experience; reach measurement (e.g., access statistics, recognition of returning visitors); tracking (e.g., interest-/behavior-based profiling, use of cookies); audience building; marketing.

    • Storage and deletion: Deletion in accordance with the information in the section “General information on data storage and deletion”. Storage of cookies for up to 2 years (unless otherwise stated, cookies and similar storage methods may be stored on users’ devices for up to two years).

    • Legal bases: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

    Further information on processing operations, procedures, and services:

    Whistleblower Information

    Legal bases (Austria)

    To the extent that we process personal data in connection with handling reports under the Whistleblower Protection Act (HSchG), this is done on the basis of Art. 6(1)(c) GDPR (legal obligation) in conjunction with the relevant provisions of the HSchG.

    If special categories of personal data within the meaning of Art. 9 GDPR are processed in the context of a report, this is done on the basis of Art. 9(2)(g) GDPR in conjunction with the legal requirements of the HSchG, insofar as this is necessary for the tasks of the internal reporting office.

    Types of processed data

    • Information about the whistleblower (if provided), such as name, contact details, and possibly company affiliation
    • Information about persons mentioned in the report (e.g., affected or accused persons as well as witnesses)
    • Content of submitted reports, including descriptions of incidents, documents, or other submitted information
    • Data on alleged misconduct and case investigation
    • Technical data related to the submission of a report (e.g., time of submission)

    Special categories of personal data

    In the context of a report, special categories of personal data under Art. 9 GDPR may be processed. This includes in particular:

    • Health data
    • Data on racial or ethnic origin
    • Data on religious or philosophical beliefs
    • Information on political opinions
    • Data concerning sex life or sexual orientation

    These data are processed only if included in the specific report and necessary for handling the case.

    Use of online forms and anonymity

    Reports can generally be submitted anonymously. When using an online form, we recommend using private browsing mode for security reasons.

    When using the website, certain technical data (e.g., IP address, time of access, and technical information about the device used) are processed insofar as necessary for system provision and security.

    Providing names

    The provision of personal data by whistleblowers is voluntary. If personal data are provided, they are treated as strictly confidential and only accessible to those involved in handling the report.

    Disclosure of identity only occurs if there is a legal obligation or explicit consent.

    Data disclosure to third parties

    Personal data are only disclosed if necessary and if a legal basis exists or consent has been given.

    • competent authorities or public bodies
    • external legal advisors or investigative bodies involved in case handling
    • technical service providers for operating a whistleblowing system (processors pursuant to Art. 28 GDPR)

    These service providers are contractually bound to confidentiality and compliance with data protection regulations.

    Storage duration and deletion

    Personal data are stored only as long as necessary for processing and documenting the respective report.

    After completion of the procedure, data are deleted unless legal retention obligations or legitimate interests require further storage.

    Technical and organizational measures

    Appropriate technical and organizational measures are taken to protect personal data against unauthorized access, loss, or misuse.

    Access to reports is restricted exclusively to authorized persons. Reports are treated confidentially and processed only to the necessary extent.

    Changes and updates

    We kindly ask you to regularly review the content of our privacy policy. We update the privacy policy whenever changes in our data processing make this necessary. We will inform you when changes require your cooperation (e.g., consent) or other individual notification.

    If we provide addresses or contact details of companies or organizations in this privacy policy, please note that these may change over time and should be verified before contacting us. Supervisory authority responsible for us:

    Austrian Data Protection Authority
    +43 1 52 152-0
    dsb@dsb.gv.at

    Definitions

    This section provides an overview of the terminology used in this privacy policy. Where terms are legally defined, their legal definitions apply. The following explanations primarily serve to improve understanding.

    • Employees: Persons in an employment relationship…
    • Inventory data: Essential information for identifying and managing contract partners…
    • Content data: Information created during content creation and publication…
    • Contact data: Information enabling communication…
    • Meta, communication, and procedural data: Data describing processing, transmission, and management of data…
    • Usage data: Information on how users interact with digital services…
    • Personal data: Any information relating to an identified or identifiable natural person…
    • Reach measurement: Analysis of visitor flows of online services…
    • Tracking: Monitoring user behavior across services…
    • Controller: Entity deciding on purposes and means of processing…
    • Processing: Any operation performed on personal data…
    • Contract data: Information relating to contractual agreements…
    • Payment data: Information required for payment processing…
    • Audience formation: Creation of advertising target groups…

    Created with free Datenschutz-Generator.de by Dr. Thomas Schwenke

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